Latest Stories

How To Set Up A Facebook Advert

Facebook Adverts
The page www.facebook.com/business has easy-to follow instructions on how to set up your page in the first place. You need to have a personal Facebook page from which you then set up a linked but separate page for your business, which is where you set up your advert. Facebook alerts you when it’s a friend’s birthday and reminds you of friends...

Gift Shop Hub In The Press

Chris Fox at the Autumn Fair
If you're asked back, you must have done something right – and Greetings Today retail columnist Chris Fox and Gift Shop Hub team member is very pleased to announce that he’ll be talking again plus running one-to-one question sessions at the Spring Fair. Following on from his Autumn Fair talk The Balancing Act: How To Promote...

Small Business Saturday

Small Business Saturday is a grass-roots, non-political, non-commercial campaign that encourages people to support small businesses in their communities, both on the Saturday itself and beyond. The campaign also aims to support, inspire and promote small business all year round. The initiative started in 2010 in the US, and has generated a lot of custom...

5 Things You Should Do Before You Get A Website

“Do you have a website?” It’s a question most small businesses will have heard at some point, often followed by a disapproving tutting if the answer is “No”. Before you quickly google ‘website designer’ I think its always worth considering what your goals are. Website design is ever changing. 20 years ago most companies would have...

An Introduction To Promoting Your Business Online

Promote your business online
We live in an increasing digital world. To be social is to tap away on your ipad, like your friend’s photo and tweet your latest meal. As I write this article Pokemon Go mania continues to grip the nation. People missing buses and searching high and low for virtual monsters on their phones. Pokemon...

The Art of Blogging Part 1

Happy birthday from the dog card
I think I may be a frustrated writer. That deep inside of me there's a novel trying to claw it's way out (A zombie cop buddy novel to be more precise). Therefore blogging gives me a creative outlet and is something I enjoy. Still blogging is well known to play an important part in your business's...

How To Guides

6 Ways Gift Shops Can Use Online Marketing to Boost Sales...

Charlotte Biggs from the Card & Gift Network looks at 6 ways gift shops can use online marketing to boost sales in 2018… Just before...