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6 Ways Gift Shops Can Use Online Marketing to Boost Sales in 2018

Business tips by bussiness
Charlotte Biggs from the Card & Gift Network looks at 6 ways gift shops can use online marketing to boost sales in 2018… Just before the festive shopping rush I completed a year long research project into how greetings card & gift businesses promote themselves online. Amongst the companies I reviewed were over 300 retailers. It...

5 Simple Handmade Gift Ideas

John Miller from the Artisna Marketplace loves everything artistic. Here's his 5 Simple Handmade Gift Ideas with the message that something handmade is something straight from the heart. Now, we all like to go shopping. We all like to splurge and pile on until we drop, but soon after that we are on our way to a less...

Gabriela Szulman – Printmaker & Mixed-media Artist

Gabriela Szulman Art
Today's spotlight is on Gabriela Szulman who creates prints and collages, greeting cards, jewellery and scarves with images inspired by memory, nostalgia and a love of everything vintage. Describing her work as humorous and whimsical she also allows her romantic side to take over opening up into a fairy-tale world of old-fashioned script, pages of books and music scores populated by chivalrous gentlemen, glamorous ladies, butterflies and...

Kate Morgan – An Interview with Illustrator Kate

Kate Morgan Glastonbury Illustration
Kate Morgan is an illustrator who also run workshops for all ages. When asked to describe her work Kate said "I would say that my illustrations are colourful, friendly, detailed with a story usually attached. I have quite a range of themes too. I like to illustrate real places in Yorkshire, landmarks in Sheffield...

Unity Greeting Cards – Unique, Quality, Design-led Cards

Colourful Flowers Greeting Card by Unity Cards
Today's interview is with greeting card designer Diane McIntyre from UNITY Greeting cards who specialises in the design, publishing and distribution of greeting cards. Based in Hastings, England, their design-led ranges cover special occasions, ages, everyday and birthday cards. How did you start out? I gained a BA (Hons) Graphic Design (major in Illustration) and worked in industry as a graphic designer for...

Black Friday Sales Feedback From Indie Retailers

Are sales, especially more recent trends like Black Friday actually damaging to an independent shop? One of the biggest concerns 'bricks and mortar shops' have is selling their products at the Recommended Retail Prices when some online suppliers are cutting their profit margins down to nearly nothing. Add the 'sales' offered by chains and online...

Josephine Dellow – Artist Interview

Josephine Dellow Sheffield Town Hall Pink
Josephine Dellow is an Illustrator and designer from Barnsley, South Yorkshire. Having studied BA Illustration at The University of Huddersfield, Josephine graduated from the University of Central Lancashire with an MA in Children’s Book Illustration. Working in the greetings card and giftware industry since 2011, her clients have included UK Greetings, Hallmark, Asda, Tesco, Sainsbury’s, The...

Blue Eyed Sun – Gorgeous Handmade Greeting cards

Blue Eyed Sun - Vintage Vase Card
Blue Eyed Sun is a British greeting card publisher specialising in gorgeous handmade greeting cards for design-led shops. Based in East Sussex, their amazing team operate out of recently acquired and refurbished workshops in Burgess Hill. They also have a sister brand called Ivy Ellen, which creates beautiful wedding stationery for brides and grooms. How did you...

Indie Chesterfield – Vinyl, VHS & Videogames

Vinyl Record Collection
This article begins with me as a teenager meeting a man in a video van. No he didn’t kidnap me and force me to watch Short Circuit till I rented it for the weekend. He didn’t have to... I was willing accomplice in his crimes against celluloid. There’s no doubt that thirteen year old...

Eweniverse – Puntastic Illustrations & Gifts With A Sheepish Edge

Eweniverse Sheep Pin Baaa-Code
Gift Shop Hub had the pleasure of speaking to Craig Daly from Eweniverse who creates puntastic illustrations and gifts with a sheepish edge, based in Tewkesbury, Gloucestershire. How did you start out? I studied fine art at college in Cardiff  and always had a love of illustration and puns. Being a Welshman there is a definite connection (not...

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6 Ways Gift Shops Can Use Online Marketing to Boost Sales...

Charlotte Biggs from the Card & Gift Network looks at 6 ways gift shops can use online marketing to boost sales in 2018… Just before...