Greetings Today is part of the Lema Publishing family of business to business magazines, which includes industry-leading titles such as Gifts Today, Toys ’n’ Playthings, Tableware International, Nursery Today and Licensing Today Worldwide.
The UK greetings card market is widely recognised to be worth around £1.7 billion at retail* and is a very British success story. Many thousands of new card designs are created every year and many millions of cards sold throughout the country.
Today, GT is the largest circulation magazine for the UK’s greetings card industry with 6,086 recipients every issue**
Lema Publishing has been publishing GT in its present guise for for 15 years and it has become essential reading for everyone involved in the greetings card industry, both here and internationally.
With 80 per cent of our readers known to be independent retailers, and a further seven per cent being multiples and national chains, Greetings Today reaches the parts of the industry others cannot.
We speak directly to independent card retailers and multiple store operators as well as publishers, designers and artists. and our regular email newsflashes enjoy an incredible average unique opening rate of 25 per cent.
We also look more generally at paper products and stationery in addition to greetings cards.
Every issue we discuss what’s really making waves in the greetings industry and help inform our readers with new ideas and business-building editorial.
Whether it’s latest designs, new retail initiatives or industry comment and personalities – you can find it all in the pages of Greetings Today.
Prior to becoming an independent industry magazine, Lema published the Greeting Card Association’s (GCA) official magazine, simply entitled Greetings – so we’ve been at the forefront of the industry during its most significant period of growth. Greetings Today is published 11 times a year (with a combined November/December magazine).
*Source: Greeting Card Association
**Confirmed by the Audit Bureau of Circulation (ABC) Circulation Certificate July 1, 2014, to June 30, 2015