Engage Not Outrage – How Social Media Can Go Wrong

Donal Trump Hates You Card
Chris Fox from Wishes of Cudworth looks at the issues with promoting your shop on social media and how it can go wrong. Here's Chris... This latest article "Engage Not Outrage" is a little different from my normal column’s happy smiley philosophy. Maybe it’s the uncertain political landscape, the rise of the right wing across the world or it could just...

6 Ways Gift Shops Can Use Online Marketing to Boost Sales in 2018

Business tips by bussiness
Charlotte Biggs from the Card & Gift Network looks at 6 ways gift shops can use online marketing to boost sales in 2018… Just before the festive shopping rush I completed a year long research project into how greetings card & gift businesses promote themselves online. Amongst the companies I reviewed were over 300 retailers. It...